ENSHIFT AG
With this cookie policy, we, enshift AG (hereinafter referred to as “company”, “we” or “us”), based in Switzerland (CHE-267.270.479), describe how we use “cookies” and related technologies.
The term “cookies” refers to small text files that are stored locally on the site visitor’s computer and thus enable us to recognize them when they visit our website again. They are used to analyze visitor behavior and are evaluated for the purpose of improving our website and tailoring it to your needs. Most of the cookies we use are deleted from your hard disk at the end of the browser session. Other cookies remain on your computer and enable us to recognize you on your next visit.
The term “user” used here refers to any person who has access to use the website.
1. why do we use cookies?
The cookies we use primarily serve to guarantee the functions of our website. In addition, we use cookies to adapt our offer to your wishes and to make your surfing on our website as pleasant as possible.
2. which cookies do we use?
Most of the cookies we use are automatically deleted from your computer or mobile device at the end of the browser session (so-called session cookies). For example, we use session cookies to save your country and language settings and your shopping cart across different pages of a browser session.
We also use temporary or permanent cookies. These remain stored on your computer or mobile device beyond the end of the browser session. When you visit one of our websites again, it will automatically recognize which inputs and settings you prefer. Depending on the type of cookie, these temporary or permanent cookies remain stored on your computer or mobile device for between one month and ten years and are automatically deactivated after the programmed time has expired. They are used to make our website more user-friendly, effective and secure. Thanks to these cookies, for example, information is displayed on the site that is specifically tailored to your interests.
3. what data is stored in the cookies?
No personal data is stored in the cookies we use. The cookies we use cannot be assigned to a specific person. When a cookie is activated, it is assigned an identification number.
4. overview of the cookies used
TECHNICALLY NECESSARY COOKIES
cookielawinfo-checkbox-*
Provider: www.enshift.com
Purpose: Saves the user’s cookie consent decision per category
Duration: 1 year
Legal basis: Art. 6 I f GDPR
viewed_cookie_policy
Provider: www.enshift.com
Purpose: Registers whether the user has viewed the cookie policy
Duration: 1 year
Legal basis: Art. 6 I f GDPR
PHPSESSID
Provider: www.enshift.com
Purpose: Server-side session management (WordPress)
Duration: Session
Legal basis: Art. 6 I f GDPR
wordpress_logged_in_*
Provider: www.enshift.com
Purpose: Authentication cookie for logged-in WordPress users
Duration: Session
Legal basis: Art. 6 I f GDPR
FUNCTIONAL / PREFERENCE COOKIES
wp-wpml_current_language
Provider: www.enshift.com
Purpose: Saves the language selected by the user (DE/EN/FR/IT)
Duration: Session
Legal basis: Art. 6 I a GDPR
pll_language
Provider: www.enshift.com
Purpose: Polylang cookie for language recognition and storage
Duration: 1 year
Legal basis: Art. 6 I a GDPR
ANALYSIS AND PERFORMANCE COOKIES
_ga
Provider: Google LLC (USA)
Purpose: Registers a unique ID to generate statistical data (Google Analytics 4)
Duration: 2 years
Legal basis: Art. 6 I a GDPR
_ga_XXXX
Provider: Google LLC (USA)
Purpose: Saves the session status for Google Analytics 4
Duration: 2 years
Legal basis: Art. 6 I a GDPR
_gid
Provider: Google LLC (USA)
Purpose: Distinguishes users for daily statistics (GA4)
Duration: 24 hours.
Legal basis: Art. 6 I a GDPR
__hs_opt_out
Provider: HubSpot, Inc (USA)
Purpose: Saves the user’s opt-out status for HubSpot tracking
Duration: 13 months
Legal basis: Art. 6 I a GDPR
hubspotutk
Provider: HubSpot, Inc (USA)
Purpose: Identifies a website visitor over several sessions (HubSpot Analytics)
Duration: 13 months
Legal basis: Art. 6 I a GDPR
MARKETING AND TARGETING COOKIES
__hstc
Provider: HubSpot, Inc (USA)
Purpose: Main tracking cookie from HubSpot; tracks visits and interactions across sessions
Duration: 13 months
Legal basis: Art. 6 I a GDPR
__hssc
Provider: HubSpot, Inc (USA)
Purpose: Tracks sessions as part of HubSpot tracking
Duration: 30 min.
Legal basis: Art. 6 I a GDPR
__hssrc
Provider: HubSpot, Inc (USA)
Purpose: Sets a value when the browser is started (new session detection)
Duration: Session
Legal basis: Art. 6 I a GDPR
_fbp
Provider: Meta Platforms Ireland Ltd.
Purpose: Stores and tracks website visits for personalized Facebook advertising
Duration: 3 months
Legal basis: Art. 6 I a GDPR
IDE
Provider: Google LLC (USA)
Purpose: Used by Google DoubleClick for personalized advertising
Duration: 1 year
Legal basis: Art. 6 I a GDPR
5. consent and consent management
We set non-technically necessary cookies exclusively on the basis of your express, prior and informed consent in accordance with Art. 6 para. 1 lit. a GDPR. Consent is obtained when you first visit the website via our cookie banner.
You can withdraw your consent at any time with effect for the future (Art. 7 para. 3 GDPR). The processing carried out until the revocation remains lawful. Revocation options:
6. cookie management via browser settings
Independently of our consent management tool, you can manage, restrict or delete cookies via your browser settings. Please note that disabling certain cookies may affect the functionality of www.enshift.com:
Additional opt-out options for online advertising:
7. responsible party and data protection officer
The controller responsible for data processing in connection with cookies on www.enshift.com is
8. updates to this cookie policy
We regularly review and update this cookie policy, in particular in the event of changes to the cookies or tools used, changes to the legal basis and new court rulings or guidelines from the data protection authorities. The latest version is always available at https://www.enshift.com/privacy-policy/. We will inform you of any significant changes by displaying the cookie banner again.
Status of this version: April 29, 2026